Topic Name: Citroen set to launch a new DS?

Category: Hybrid car

Research persons: Fiat

Location: CA, United States

Details

It is the announcement shock that there is shock, either civilization or ...) which was relayed by the press Tuesday morning. Citroen should present this week a prototype that would be marketed in 2010. However, the initials DS will not be that of a single car but the several different models as a "high end".

More than 30 years after the end of the market, the Citroen DS has retained a very strong and, more surprising still, a bit dated. The great Citroen has even made appearances in movies where she found a car of the future. This was the case in 80 years in the second part of "Back to the Future" as well as in the film "Welcome to Gattaca". The DS is also a car praised for its design including the arts, rare for a car

Indeed, the myth of the DS has completely escaped the Citroen brand has been very difficult to position a new car at the top of its range. Each new high-end model Citroen is inevitably compared to his illustrious ancestor and is almost always blamed a lack of boldness.

In the same way, in recent years, Citroen is increasingly subject to pressures and criticisms made by enthusiasts and automotive journalists. In addition, the views of artist that would be a Citroen DS of 2000 have already been published by the press or on the Internet. Indeed, there is a real demand for a modern DS similar to the BMW Mini The old-style Mini was built by MG Rover.) and the Fiat 500 of urban car built by Fiat in Italy between 1957 and 1975).. In terms image, this desire to see a DS roll modern often the shadow of the real car marketed by the brand.